Calder Ray

SilverTech Marketing

Internship
2025

Tradeshow video loop


SilverTech went through a rebranding effort in my time working there. Part of the rebranding effort was to start to develop motion elements for digital marketing collateral and trade shows. I worked directly with digital marketing to create this tradeshow loop that showcases SilverTech’s digital capabilities as well as the agencies creative adaptability.

Tradeshow Booth


One of SilverTech’s marketing collaterals was there tradeshow materials. During the rebranding effort we needed to create a more consistent elevated feel for their booths. I created a large booth display that exists in multiple parts and brought the brand into a more consistent look and feel.

Trifold Brochure


One of the needs for SilverTech was the ability to have a handout that would showcase there abilities. I lead the mission to create a simple but affective trifold that could be handed out at conferences as a takeaway from the larger booth tradeshow. Continuing to define and implement the brand elements in a take home form.

NOLA Themed post card


Another takeaway memento for SilverTech was a themed postcard for the area that the tradeshow was located. In this case, this is a new orleans themed post card showcasing the iconic gas street lamps. This postcard was mailed to perspective clients to draw them in towards SilverTech’s booth and learn about what SilverTech had to offer.